What to Expect
2027 Show Hours
A high-level glimpse into this year’s TRANSACT.
THE FLOOR IS YOURS
Meet the people, discover the possibilities and make connections that move business forward.
- 8:00am
Shotgun Start
Golf Tournament ($)
*REGISTRATION REQUIRED
- Heritage Golf Links
- 8:30am - 6:30pm
Registration Open
- MBCC
- 4:00pm - 6:30pm
Show Floor Open & Reception
Sponsored by Elavon | U.S. Bank
- Exhibit Hall
- 4:45pm - 5:30pm
ETA Star Awards
Sponsored by Elavon | U.S. Bank
- Main Stage
- 5:30pm
First-Time Attendee Reception
Sponsored by Cloudera
- ETA Central
- 5:30pm
ISV Village Reception & Awards Presentation
Sponsored by MAPP Advisors
- ISV Village
- 5:30pm
ETA YPP & Forty Under 40 Reception
Sponsored by Discover Network
- Discover Booth
- 5:30pm - 6:30pm
EMPOW(H)ER Mentor/Mentee Meet-Up
- Exhibit Hall
- 7:00pm - 10:00pm
2027 Kickoff Celebration
POWERED BY VISA
- TBD
- 7:00am - 5:00pm
Registration Open
- MBCC
- 8:00am - 10:30am
EMPOW(H)ER Breakfast
*REGISTRATION REQUIRED
- MBCC Meeting Room
- 9:00am - 5:00pm
Exhibits / Show Floor Open
- Exhibit Hall
- 8:30am
Breakfast
- Show Floor
- 9:10am - 3:40pm
Education
- The Stack
- The Edge
- Main Stage
- The Breakthrough
- 12:30pm - 1:30pm
Lunch & Learns
- Track Stages
- 3:40pm - 4:00pm
ETA YPP, ETA CPP of the Year, and ETA Forty Under 40 Recognition
- Main Stage
- 3:30pm - 5:00pm
Pop-Up Happy Hours
- Exhibit Hall
- 4:00pm - 5:00pm
EMPOW(H)ER Meet-Up
- Exhibit Hall
- 11:45am - 12:00pm
Top Payments ISVs Award Recognition
- Tech Zone
- 11:30am
Lunch
- Show Floor
- 6:00pm - 8:00pm
All-Attendee Party
Sponsored by Luqra
*REGISTRATION REQUIRED
- STATS Brewpub
- 8:00am - 12:00pm
Registration Open
- MBCC
- 9:00am - 12:00pm
Exhibits / Show Floor Open
- Exhibit Hall
- 9:00am - 9:15am
ETA Top Sales Professionals Recognition
- ETA Central
- 8:30am
Breakfast
- Show Floor
- 9:10am - 11:45am
Education
- The Stack
- The Edge
- Tech Zone
- The Breakthrough
- 9:00am
Top 10 Payments ISVs Award Recognition
- Tech Zone
- 8:00am
Shotgun Start
Golf Tournament ($)
*REGISTRATION REQUIRED
- Heritage Golf Links
- 8:30am - 6:30pm
Registration Open
- MBCC
- 4:00pm - 6:30pm
Show Floor Open & Reception
Sponsored by Elavon | U.S. Bank
- Exhibit Hall
- 4:45pm - 5:30pm
ETA Star Awards
Sponsored by Elavon | U.S. Bank
- Main Stage
- 5:30pm
First-Time Attendee Reception
Sponsored by Cloudera
- ETA Central
- 5:30pm
ISV Village Reception & Awards Presentation
Sponsored by MAPP Advisors
- ISV Village
- 5:30pm
ETA YPP & Forty Under 40 Reception
Sponsored by Discover Network
- Discover Booth
- 5:30pm - 6:30pm
EMPOW(H)ER Mentor/Mentee Meet-Up
- Exhibit Hall
- 7:00pm - 10:00pm
2027 Kickoff Celebration
POWERED BY VISA
- TBD
- 7:00am - 5:00pm
Registration Open
- MBCC
- 8:00am - 10:30am
EMPOW(H)ER Breakfast
*REGISTRATION REQUIRED
- MBCC Meeting Room
- 9:00am - 5:00pm
Exhibits / Show Floor Open
- Exhibit Hall
- 8:30am
Breakfast
- Show Floor
- 9:10am - 3:40pm
Education
- The Stack
- The Edge
- Main Stage
- The Breakthrough
- 12:30pm - 1:30pm
Lunch & Learns
- Track Stages
- 3:40pm - 4:00pm
ETA YPP, ETA CPP of the Year, and ETA Forty Under 40 Recognition
- Main Stage
- 3:30pm - 5:00pm
Pop-Up Happy Hours
- Exhibit Hall
- 4:00pm - 5:00pm
EMPOW(H)ER Meet-Up
- Exhibit Hall
- 11:45am - 12:00pm
Top Payments ISVs Award Recognition
- Tech Zone
- 11:30am
Lunch
- Show Floor
- 6:00pm - 8:00pm
All-Attendee Party
Sponsored by Luqra
*REGISTRATION REQUIRED
- STATS Brewpub
- 8:00am - 12:00pm
Registration Open
- MBCC
- 9:00am - 12:00pm
Exhibits / Show Floor Open
- Exhibit Hall
- 9:00am - 9:15am
ETA Top Sales Professionals Recognition
- ETA Central
- 8:30am
Breakfast
- Show Floor
- 9:10am - 11:45am
Education
- The Stack
- The Edge
- Tech Zone
- The Breakthrough
- 9:00am
Top 10 Payments ISVs Award Recognition
- Tech Zone